Bespoke Christmas Packaging: The Gift that Keeps on Giving
Dare we say it, but the Christmas countdown is well underway! The demand for gifts has already begun to surge – according to a study by Statista, 54% of consumers start shopping well before December. So, you don’t want to be caught unprepared with only two months until the big day! It’s time to guarantee your packaging for your ecommerce products is holiday ready. And nothing is better than winter-ready bespoke designs for Black Friday and Christmas.
Bespoke Christmas Packaging
During the festive season, electronics consistently dominate the best-sellers charts on Amazon. Within the huge range of electronic devices available, countless items await their journey to stores and warehouses, needing packaging for both protection and presentation, particularly when these products are destined to become gifts. Given their delicate nature and high price tags, the risk of damage during transit due to inadequate packaging is a concern that every electronics retailer wishes to reduce.
At Greyhound Box, our dedicated team can assist you in achieving this goal by crafting a tailor-made cardboard packaging solution that will undoubtedly elevate your Christmas packaging this festive season.
We’re Dreaming of a Sustainable Christmas
It’s the most wonderful time of the year, but not when it comes to waste. Every year without fail, there’s a huge peak of packaging waste during the Christmas period. Around 14,000 tonnes (equivalent to 650,000 reindeer!) of plastic packaging goes to landfill at Christmastime. Troublesome materials such as polystyrene, plastic tape, and film are often among the main culprits. Fortunately, we have a comprehensive collection of sustainable alternatives. From EcoTape to bubblewrap made from at least 30% PVC, we can help you to keep your seals sustainable. These replacements not only help in waste reduction but also contribute to the reduction of plastic – like Christmas came early!
We also understand that Santa’s sleigh relies on the enchanting abilities of reindeer, yet not everyone has access to such magical powers. However, what we can do is use packaging designs to create high-quality freight boxes that pack more goods into less lorries to keep shipping emissions down and maintain fuel efficiency when transporting goods.
Merry and Efficient
Bespoke cardboard boxes are one of the easiest ways you can decrease packaging times and materials within your supply chain. During the busy Christmas season, it becomes particularly crucial to make your packaging process more efficient, especially when you’re handling larger volumes in a shorter timeframe.
We can provide you with specially developed cardboard inserts that keep even the largest product securely in place without the need for plastic fillers. We can also look to print your unique brand’s details or instructions for consumers on how to repack or recycle the packaging on the cardboard box’s exterior.
Creating a Christmas Brand Experience
During the festive period, it’s essential to ensure that the customer-facing boxes have a high-quality, luxurious appearance. Not only does this enhance the unboxing (or unwrapping!) experience, but also provides an opportunity to strengthen your branding.
One way we can assist is by using water-based inks for the box designs that don’t impact the recyclability of the product. This will enhance your brand’s recognition and visibility in an environmentally responsible way.
Return-Ready Christmas Packaging
There’s no denying the popularity of ecommerce at Christmastime. In the United Kingdom, online sales for the whole of 2022 soared to an impressive £30.02 billion, surpassing pre-pandemic levels.
But is your packaging designed to support returns? When it comes to gift-giving, there’s always the possibility of the recipient not being entirely satisfied with the gift. By implementing return-friendly packaging, you can streamline the return process, benefiting both your business and your customers in several ways:
- Enhancing the overall shopping experience
- Reducing costs associated with reverse logistics
- Supporting customer loyalty and retention
Go Bespoke this Christmastime!
What are you waiting for? Time is ticking to get ready for Christmas! Whether you’re seeking a unique, bespoke design or exploring sustainable options, our team is here to support you during the most wonderful time of the year. Get in contact today!